DeafEd SA

Business Operations

Functions of a business: marketing, finance, HR

Functions of a Business

Every business has key functions that must work together: Marketing (attracting customers), Finance (managing money), Human Resources (managing people), Operations/Production (making goods or delivering services) and Administration (keeping things running smoothly).
Example

Business Functions in Practice

Example: Nando's restaurant • Marketing: adverts, social media, loyalty programmes • Finance: pricing, budgets, accounts, payments • HR: hiring staff, training, scheduling shifts • Operations: buying food, cooking, serving, cleaning • Admin: bookings, stock ordering, compliance All functions must work together like a team — one weak area affects everything.
Note

Remember

A business is like a machine with interconnected parts. If marketing brings customers but operations can't deliver quality, the business fails. If operations are excellent but finance is mismanaged, the business runs out of money. Balance all functions!

Key Vocabulary

Marketing functionBusiness activities focused on attracting and keeping customers
Finance functionManaging the money aspects of a business
OperationsThe core activities that produce the business's goods or services
Human resourcesManaging people — hiring, training, motivating staff

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Marketing function
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